Daisy is software enabling companies to accept cryptocurrency payments. It was founded in February 2019 within ConsenSys's Codefi (Commerce and Decentralized Finance) team and continues to be incubated by ConsenSys.
Our mission is to make paying with cryptocurrency a simple, straightforward process. We believe that natively digital currencies and tokens are a core component of the evolving internet, but we are cognizant existing tooling and infrastructure are too rudimentary to warrant merchant or customer adoption. Daisy aims to solve this problem, accelerating the fungibility of digital assets in cryptocommerce to a mainstream audience.
How does Daisy work?
Through our software, merchants input data about their products in order to generate smart contracts representing each individual product (“SKU”) natively on the blockchain. This step requires no coding whatsoever on the merchant's part, but rather some basic information such as how frequently users should be billed (for subscription products), its price, and whether the product should be publicly available or able to be purchased only by an approved group. Daisy provides merchants with several integration methods for their customers to make blockchain transactions for these products, including (a) a link to a Daisy-hosted purchasing flow, (b) a Daisy Pay button pointing to the same invitation page as in (a), (c) a payment widget package to be installed on their front-end and (d) functions accessible through our API, allowing for a faceless integration of Daisy into their site.
Why should my business accept cryptocurrency?
Visa and MasterCard charge merchants between 2 and 3% on each credit card purchase your customers make. Cryptocurrency entirely disintermediates companies like Visa and MasterCard from the payment process: the business function these companies provided can now be fulfilled by cryptocurrency networks, which replace centralized databases with trust-minimized distributed networks, at a far lower cost to the merchant.
Cryptocurrency is also resistant to a common merchant problem when dealing in credit card transactions: chargebacks, as the peer to peer nature of virtual currencies eliminate the intermediary in between you and your customers.
Interested in trying Daisy?Sign up for our beta
Who is on the Daisy team?
The core Daisy team consists of Patricio Juri, Pedro Aste, Joaquin Moreira, Luke Loreti, Vicente Dragicevic, Gonzalo Sanchez and Nate Chastain. Prior to Daisy, we worked on a ConsenSys project responsible for launching tokens such as FOAM (FOAM) and Virtue Poker (VPP) and making them available to purchasers whom our platform identified as most likely to use the tokens for non-speculative purposes. We are advised and assisted by various groups within ConsenSys, chiefly those within ConsenSys Codefi.